4-month Marketplace Manager Training
MARKETPLACE MANAGER ADVANCED
Learn how to take your marketplace business to the next level
+++ Specifically for fashion, sports and lifestyle brands +++
Give me more info!
Learn how to take your marketplace business to the next level.
Give me more info!
WHY YOU SHOULD COMPLETE THE MARKETPLACE MANAGER ADVANCED TRAINING
- ✓ Take your existing marketplace business to the next level
- ✓ Learn how to expand your marketplace business and grow sustainably
- ✓ Learn to create a sound three-year plan that helps you systematically achieve your goals
- ✓ Exchange ideas with like-minded people on marketplace topics
CUSTOMER TESTIMONIALS ON OUR TRAININGS
The Advanced Course provides a lot of new food for thought and promotes intensive exchange with other Marketplace Managers who are facing the same challenges or have already mastered them. Especially through the expert sessions I got very important insights that I could directly implement in my operative business.
Jessica is a great trainer who, as a marketplace professional, guided us through the course with a lot of passion, knowledge and years of experience. The exchange of knowledge and experience was fun and motivated us to keep going. Valerie is a very competent trainer who enriched the course with her many years of marketplace experience and shared her knowledge of online business with us. Thank you very much for the great and informative time!
I was able to get a lot of self-confidence and confirmation from the course. After all, you are a kind of one man show in the company and should be proud of what you do. The trainers motivate you to continue with your vision. In addition, the exchange and discussion with the other participants give you many ideas on how to move forward in your own projects/topics. I would recommend the Advanced Course to all operational marketplace managers who are already online with at least two marketplaces.
Before, the marketplace business was only learning by doing. The Advanced Course was able to close many unexpected gaps in my knowledge. On the one hand, it contributed to a better understanding of the „big picture“. On the other hand, I was able to pick up a lot of details, especially through the exchange with the other participants.
The Advanced Course has expanded my horizon in many directions. You get insights into different tools, contact with possible partners, but also an enormous exchange with the other participants. You are taken out of your bubble and discover numerous levers that you want to work on further. I became aware of the potential that can be found in "Local Hero Marketplaces". Before, we never thought about expanding there.
Valerie herself is super deep in the matter of marketplaces and you can see that! Her knowledge and her network are impressive. It was great fun to work with her and Jessica as trainers.
AFTER COMPLETING THE MARKETPLACE MANAGER ADVANCED TRAINING YOU WILL BE ABLE TO
- take your marketplace business to the next level,
- define which screws you can turn for even more profitability,
- identify your growth drivers and put them into action,
- draw on your extended network of marketplace managers and experts,
- generate more reach through targeted marketing and learn from best practices.
WITHOUT THE TRAINING ...
- you are still stuck in trial and error mode,
- you cannot learn with and from other experts,
- you are left to your own resources,
- you need much longer to realise your goals and generate growth.
WHO SHOULD ATTEND THE MARKETPLACE MANAGER ADVANCED TRAINING
The Marketplace Manager Advanced Training is for you if ...
- ✓ you already sell products on at least one online marketplace.
- ✓ you want to internationalise and expand your marketplace business in Europe.
- ✓ you want to work on your marketplace strategy in a goal-oriented way.
- ✓ you want to exchange ideas with other marketplace managers.
- ✓ you work for a brand in one of these categories:
Fashion
Shoes & Bags
Accessories
Sports
Watches & Jewellery
House and home textiles
THE MARKETPLACE MANAGER ADVANCED TRAINING AT A GLANCE
- Become a Marketplace Manager Advanced in 4 months
- Every 2 weeks 2.5 hours of time investment
- Live sessions online with selected experts plus interactive learning on the job
- Recordings of the sessions with permanent access
- 1.5 days live event at a winery in Rhineland-Palatinate for exchange and masterminds (depending on current coronavirus regulations)
- Long-term exchange of experience among all graduates of the training
- Marketplace Manager Advanced Certificate of the Marketplace Uni, after successful completion of the training
The next course dates for the Advanced Training:
Course dates: Date on request
every second Wednesday 9:00-11:30 &
ca. 4x Fridays 10:00-11:00
Your investment:
4,900 EUR (NET)
How can I participate
Request MORE INFO > here
Request MORE INFO > here
Get more information about our training & how to secure a spot.
Go through the application process.
Acceptance of your application & payment of the course fee.
Your spot is secured!
Since we aim to have a selected and exclusive group of max. 12 participants, we use this application process to put together the best group possible. This gives us the opportunity to address the respective topics more individually.
MODULES OF THE MARKETPLACE MANAGER ADVANCED TRAINING
We are showing you how the marketplace business is currently developing and what you absolutely need to know for the future. What developments and trends are emerging on the market? Where is the journey going?
In this module we calculate our own business cases and discover how to make your business even more profitable.
What opportunities do you have in marketing? Here we are focusing on Zalando's online marketing. What are the best practices here? What should you keep in mind for campaigns like Black Friday? And how can you adapt and implement this for your other marketplaces?
How can you optimise your online assortment? Which content and which product images do you need? What do your internal processes look like and how can you streamline all this?
What are your growth opportunities? Draw up your own roadmap and 3-year plan considering all the aspects that need to be taken into account. What assortment possibilities do you have? What is your potential for further growth? What manpower, investment and capacity do you need to implement your strategy?
Competence fields of the MARKETPLACE MANAGER ADVANCED TRAINING
SELECTION OF RELEVANT ONLINE MARKETPLACES
FAQ
THIS MIGHT ALSO BE OF INTEREST TO YOU
The Marketplace Manager Advanced Training enables you to expand your existing online marketplace business and generate growth. You will learn which adjustments you can make to your current set-up to make your existing business even more profitable. The training is focused on those who already have an existing marketplace business and want to generate more growth. The training is focused on fashion, shoe, kids and sports brands. All participants should learn from and with each other. For this purpose, our experts constantly share the latest knowledge from the marketplace industry, so that you can immediately put this knowledge into practice. It's all about learning together and developing yourself and your marketplace business instead of doing trial and error on your own.
Please find the current dates HERE. It takes place every two weeks during the day and has a duration of 2.5 hours per session. In the training sessions, selected experts will teach you specific specialist content for approx. 2 hours per session. The rest of the sessions we will use to work on current tasks of yours ("learning on the job" approx. 0.5 hours per session). If interested, request now MORE INFO .
Either request more information (with no obligation) via our registration form and click on the button "MORE INFO". Or send us an email directly to info@marketplace-uni.com.
The Marketplace Manager Advanced Training runs for 4 months. This ensures that everything learned is put into practice and that the newly acquired knowledge is sustainably anchored. Designed as an online format, the Marketplace Manager Advanced Training mainly takes place in form of live webinars.
95% of the training takes place online via videoconference and about 5% on-site in face-to-face exchanges. The training consists of online learning units every two weeks. Anyone who misses a live webinar is given the opportunity to receive a recording of the content taught afterwards. In addition, depending on the current legal requirements, there will be an on-site workshop for exchange and mastermind sessions.
The Marketplace Manager Advanced Training takes place in small groups of up to 12 participants, because we want to promote personal exchange among the group members and keep the training exclusive.
Experienced instructors ensure that the learning content is tailored to the individual needs of a group. All instructors are specialised marketplace experts with years of experience in their respective fields.
Am Training teilnehmen können Marketplace Manager, die bereits mindestens 1 Online-Marktplatz für ihre Marke aufgebaut haben und bei einer Fashion oder Sport Marke arbeiten. Der Fokus des Kurss liegt auf dem Online-Markplatz Zalando. Weiterhin werden die Marktplätze About You, Amazon und Otto einbezogen.
Das Kurs ist für dich, wenn du …
✓ you want to expand your marketplace business in Europe,
✓ Zalando marketplaces is your main focus,
✓ you are looking for exchange with other marketplace managers.
You learn from industry experts who all work in the marketplace business themselves. Our groups are small and exclusive, so learning will be intense and there will be plenty of room for exchange. The entire training is set up online, so you can participate from anywhere. Having said that, we also once meet "in real life" at a live event to get to know each other a bit better and to expand our network in the marketplace business. And what's best about the program is its tailor-made knowledge that perfectly suits the needs of the fashion and sports industry. In this course, we focus on Zalando as a marketplace. That means we will provide you with many practical examples and best practices for this marketplace.
As always in life, there are no guarantees. It all depends on you, your brand and your implementation. What we can assure you is that you will get the latest insights and best practices from us to help you grow your business and optimise and expand it even further. The likelihood of growing in a marketplace like Zalando is high, precisely because there are so many opportunities there to set up your business even better. This is what our experts will show you in the training based on their practical knowledge in this field.
At the end of the Marketplace Manager Advanced training, you will receive a certificate of attendance from us confirming that you have successfully completed the training and have extensive marketplace knowledge that will enable you to work in this area.